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Like sleeping on a cloud.

The puffy pillow that holds its shape all night and stays cool under your face.

The Cloud Pillow

The Cloud Pillow

Regular price $45.00
Regular price $69.00 Sale price $45.00
Sale Sold out
Taxes included. Free worldwide shipping on every order.

Launch price Goes up on Dec 1

Colour
In stock. Ships in 1–3 business days
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Mix any colours. Your saving is applied automatically.

  • 30-Night Sleep TrialHow it works
  • Free Worldwide ShippingTracked, every order
  • Soft on skinFeather-free, brushed fabric

🎄 Order by Dec 12 for Christmas delivery

Finally, a pillow you don't have to fold in half.

Most pillows are a sack of loose stuffing that slides to one end and goes flat by midnight. The Cloud Pillow is built in four layers and stitched into 28 separately stuffed puffs, so it holds its shape all night.

  • 28 overstuffed puffs: the fill is locked into each puff, so it can't clump or go flat.
  • Cloud-soft brushed shell: silky on your face and gentle on your hair, reactive-dyed so the colour lasts.
  • Heat-balancing layer: lets warmth out when you get hot, so no more flipping to the cold side.
  • Thermal microfibre core: 30% thermal acrylic, 70% ultra-fine microfibre that springs back.
  • Moisture-wicking base: pulls sweat and damp away from your face and hair.

Size: 20 × 30 in (50 × 75 cm), 7 in (18 cm) thick. Standard queen-pillow size.

Feather-free. Machine washable. Bundle & save: buy 2, save 10% · buy 3, save 15% · buy 4, save 20%. Mix any colours.

Free tracked shipping on every order, worldwide.

30-Night Sleep Trial

Sleep on it for 30 nights. If you don't love it, message us within 30 days of delivery and we'll send you the return details. Pop it in any bag or box and send it back, and we'll refund the full price of the pillow within 5 business days of it arriving.

Return shipping is paid by you. Your original shipping was free, so that's the only cost.

One trial per household. In a bundle, you can return any of the pillows individually. Full details are in our refund policy.

Shipping

Free tracked shipping on every order, worldwide. You'll get tracking by email as soon as it ships. US orders usually arrive in 6 to 10 business days.

Christmas: order by December 12 for delivery before Christmas.

Size guide

One size: 20 × 30 in (50 × 75 cm), 7 in (18 cm) thick. That's standard queen-pillow size.

How many? One per person. Two sit edge to edge across a queen bed, with room to spare on a king.

Lofty pillow: perfect for side and back sleepers. Stomach sleepers may find it tall.

Materials & care

Shell: brushed cationic fleece, reactive-dyed for lasting colour.

Fill: 30% thermal acrylic fibre, 70% ultra-fine microfibre, stitched into 28 separate puffs. Feather-free and down-free.

Care: cold, gentle cycle, then tumble dry low or air dry fully. Shake it out to bring the puffs back.

View full details
28 puffs, zero flat spotsCool side, all nightFeather-free & machine washable30-Night Sleep Trial28 puffs, zero flat spotsCool side, all nightFeather-free & machine washable30-Night Sleep Trial28 puffs, zero flat spotsCool side, all nightFeather-free & machine washable30-Night Sleep Trial
Your face spends 8 hours a night on your pillow.
Skincare starts in bed

Your face spends 8 hours a night on your pillow.

Every night your face, hair and skin are pressed into your pillow for hours. Dermatologists link the oil, sweat and dead skin that build up in bedding to breakouts, and most of us wash our pillows far less often than they recommend. So what's under your face matters as much as what's on it.

  • Silky brushed fabric that's soft on your face and hair
  • Feather-free: no quills, nothing that smells when it's damp
  • Goes in the washing machine, so it actually gets washed
Sound familiar?

Made for people who can't get comfy.

If you punch, fold and flip your pillow all night, it's not you. It's the pillow.

“It's flat by midnight.”

28 puffs that stay puffed. Every puff is stuffed and stitched on its own, so the fill can't slide to one end. It holds its shape all night, not just for the first ten minutes.

“I fold my pillow in half to make it thick enough.”

7 inches of loft. It's 18 cm (7 in) thick before you even lie on it, so your head sits up where it should without folding, stacking or punching it.

“I keep flipping to the cold side.”

It balances, so you don't have to. A heat-balancing layer lets warmth out when you get hot, so the side you're on stays comfortable.

“I wake up with a sweaty face and damp hair.”

The base wicks damp away. A moisture-wicking layer pulls sweat away from your face and hair, so there's no clammy patch to roll off.

“My face is on my pillow 8 hours a night.”

Soft, clean, feather-free. A silky brushed shell that's gentle on skin and hair, no feathers or quills, and it goes in the washing machine so it actually gets washed.

“My bed never looks like the photos.”

Looks plumped without plumping. The puffs hold their shape, so your bed looks freshly made the second you put them down. No karate-chop needed.

How many do I need?
The four layers inside a mallowdown pillow
What's inside

Four layers. One very good night.

Most pillows are a sack of loose stuffing. Ours is built in four layers, then stitched into 28 separate puffs so the fill stays exactly where it should.

  1. Cloud-soft brushed shell

    Silky brushed fabric that feels soft on your face and doesn't tug at your hair. Reactive-dyed, so the colour stays rich wash after wash.

  2. Heat-balancing layer

    Lets heat out when you get warm and holds on to it when you're cold, so you stop flipping to the cold side.

  3. Thermal microfibre core

    The airy cloud inside every puff: a 30/70 blend of thermal acrylic and ultra-fine microfibre that springs back after you lift your head.

  4. Moisture-wicking base

    Pulls sweat and damp away from your face and hair, so no clammy patches.

Feather-free. Fill: 30% thermal acrylic fibre, 70% ultra-fine microfibre.

Thick in every single puff.
Look inside

Thick in every single puff.

Cut one open and you'll see why it feels the way it does: each puff is packed with an airy microfibre core, stitched in on its own so it can't slide away.

  • Silky brushed shell on top
  • 28 separately stuffed puffs
  • Moisture-wicking base underneath
The cool side, all night.
Breathes all night

The cool side, all night.

Thick pillows usually mean a hot, sweaty head by 2am. Ours is built to breathe, so you get the cloud without the flipping.

  • Heat-balancing layer lets excess warmth out
  • Moisture-wicking base pulls sweat away
  • Feather-free, so nothing gets musty
Why it's worth it

Not all pillows are made equal.

You spend a third of your life with your face on a pillow. Here's what you're actually getting.

Feature
mallowdown
Typical budget pillow
Build
Four layers, 28 stitched puffs
One sack of loose fill
Shape
Fill locked in every puff
Fill slides, goes flat
Loft
7 in thick, springs back
Needs folding in half
Temperature
Heat-balancing layer
Hot by 2am
Sweat
Moisture-wicking base
Absorbs and stays damp
Feel
Silky brushed shell
Plain polyester shell
Fill
Feather-free
Varies
$0.04
a night From $45.00, used every night for 3 years. That's pennies for the thing your head rests on a third of your life.
Bed, sofa, film night. Hug it anywhere.
Not just for sleeping

Bed, sofa, film night. Hug it anywhere.

Prop yourself up to read, drag it to the sofa for a film, or hug it after a long day. Big enough to sink into, light enough to carry anywhere.

  • Reading in bed
  • Film nights on the sofa
  • Side sleepers, back sleepers, huggers
How many do I need?

One for every head. One more to hug.

Each pillow is 20 × 30 in (50 × 75 cm) and 7 in (18 cm) thick, the size of a standard queen pillow. Here's how they sit on your bed.

Twin

1 pillow
Bed 38 × 75 in · 97 × 190 cm

One pillow fits a twin bed perfectly.

Full

2 pillows
Bed 54 × 75 in · 137 × 190 cm

Two fit, overhanging the sides a little.

Queen

2 pillows
Bed 60 × 80 in · 152 × 203 cm

Two fit edge to edge, one each.

King

2 pillows
Bed 76 × 80 in · 193 × 203 cm

Two with room to spare. Add a third to hug.

Drawn to scale. Mix any colours in a bundle.

Still deciding?

The questions everyone asks before they order.

How many do I need?

One per person. Most couples get a pair, and plenty of people add one more to hug or to prop themselves up for reading. Mix any colours you like.

Will it go flat?

Each of the 28 puffs is filled and stitched separately, so the fill can't migrate and clump. The springy microfibre core comes straight back after a shake.

Is it too high for me?

It's a lofty pillow at 18 cm (7 in). Side and back sleepers love it. If you sleep on your stomach, you may find it on the tall side.

Will I get hot on it?

That's the job of the heat-balancing layer. It lets warmth out when you get hot, and the moisture-wicking base pulls damp away, so it stays fresh all night.

Can I wash it?

Yes. Cold, gentle cycle, then tumble dry low or air dry fully. Give it a shake and the puffs come right back. The colour is reactive-dyed, so it won't run or fade fast.

Does it have feathers in it?

No. It's completely feather-free and down-free, so there are no quills poking through and nothing that smells when it's damp.

How long does delivery take?

Shipping is free on every order, worldwide, with tracking sent by email as soon as it ships. US orders usually arrive in 6 to 10 business days. Order by December 12 for Christmas.

What if I don't love it?

You get a 30-Night Sleep Trial. Message us within 30 days of delivery, send it back (return shipping is paid by you) and we'll refund the full price of the pillow. If it arrives damaged, send us a photo and we'll put it right at no cost.

Is checkout safe?

Yes. You pay through Shopify's encrypted checkout. We never see or store your card details.

30-Night Sleep TrialNot in love? Send it back for a refund
Free worldwide shippingTracked, on every order
Bundle & saveUp to 20% off when you buy 2 or more
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